Top 5 Social Apps Performance in Peru, Q3 2024

In the third quarter of 2024, the top social apps in Peru demonstrated varied performance trends across downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides insights into the market dynamics of these popular platforms.

TikTok exhibited a strong upward trajectory in both weekly revenue and downloads. Revenue peaked at approximately $269K by the end of September, while downloads reached a high of 386K in early September. The app maintained a robust active user base, growing from 7.8M to over 8M users throughout the quarter.

Facebook saw stable weekly revenue, with figures fluctuating between $14K and $20K. Downloads experienced a decline towards the end of the quarter, dropping from 166K in early July to around 131K by the end of September. However, active users remained consistently high, slightly increasing from 18.1M to 18.4M.

Instagram reported relatively stable revenue, averaging around $9K weekly. After peaking in late July with 197K downloads, there was a gradual decline, closing the quarter with 141K downloads. Active users showed minor fluctuations, ending the period with approximately 10.3M.

Threads focused on user engagement with no revenue generated. Downloads increased steadily, from 42K at the start of the quarter to 70K by the end. The app's active user base grew significantly, crossing the 1M mark in late September.

Bigo Live - Live Streaming App experienced modest weekly revenue, peaking at $3K by the end of September. Downloads surged in the final weeks, reaching 41K in late September. Active users also saw growth, rising from 155K to 191K.

These insights from Sensor Tower highlight the dynamic landscape of social media apps in Peru, showcasing varying strategies and user engagement levels across platforms. For more detailed analyses and data, Sensor Tower offers comprehensive insights into these market trends.